BayIQ’s Customer Return metric shows you how many retail customers completed a transaction after having received one of the following emails:
- Declined Services Rewards
- Scheduled Maintenance Rewards
- Oil Change Rewards
- Tire Rotation Rewards
- Monthly Promotions
To view this metric, visit your BayIQ homepage. This is the first page you see when you login to your dashboard or can be found by selecting your logo in the top left corner of any page.
First, select a date range at the top to view how many customers visited during this time.
Next, view the Customer Return figure in the bottom right corner of your screen. Use the Days filter to adjust the time frame in which your customer received an email. Select Go to update the figure with your new entry.
Here’s an example using the date filter shown above, 4/01/20 - 07/08/20.
Your customer came in for service on 4/15/20. Looking back 120 days, we see this customer received an Oil Change Rewards email on 02/01/20. This customer would be counted in the Customer Return figure.
If the Days filter is updated to 30 days, this customer would not be included in the Customer Return figure.